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Top Madison Avenue Media Buyers, Roku, Join Media Giants in Bid to Certify Measurement Methods
Variety via Yahoo News· 1 year agoSeven of the biggest media-buying agencies on Madison Avenue and Roku have joined a media-industry...
Zacks Industry Outlook Highlights Publicis Groupe, Omnicom Group and WPP
Zacks via Yahoo News· 5 months agoFor Immediate Release Chicago, IL – January 30, 2024 – Today, Zacks Equity Research discusses...
The Zacks Analyst Blog Highlights Aptiv, Clean Harbors, ABM Industries and Publicis
Zacks via Yahoo News· 10 months agoFor Immediate Release Chicago, IL – September 1, 2023 – Zacks.com announces the list of stocks...
Ad firm that marketed OxyContin agrees to $350M settlement
The Hill via Yahoo News· 5 months agoAn advertising agency that helped develop a marketing strategy to sell opioids like OxyContin agreed...
Ad Giant Interpublic Group Advises Clients to ‘Pause’ Twitter Ad Spending for a Week
Variety via Yahoo News· 2 years agoElon Musk’s takeover of Twitter has already prompted a slowdown of ad dollars to the...
How NBCUniversal Ad Sales Chief Mark Marshall Keeps His Cool as Tough Upfront Negotiations Loom
Variety via Yahoo News· 2 months agoMark Marshall has been given a lot of time to prepare for NBC Universal’s annual presentation to...
Showdown on the Croisette: Michael Kassan to Take on His Ex-Firm MediaLink at Cannes Lions
The Wrap via Yahoo News· 3 months agoThe former CEO now involved in an epic legal battle with MediaLink owner UTA will make a personal...
OxyContin marketer, opioid maker announce settlements totaling $500 million
Associated Press via Yahoo News· 5 months agoAn advertising agency that helped develop marketing campaigns for OxyContin and other prescription...
McDonald’s Veteran Alycia Mason Named CEO of GroupM’s Wavemaker U.S.
Variety via Yahoo News· 2 weeks agoAlycia Mason was named CEO of GroupM’s Wavemaker agency, where she will seek to use her experience...
Best Momentum Stocks to Buy for October 10th
Zacks via Yahoo News· 2 years agoHere are three stocks with buy rank and strong momentum characteristics for investors to consider today, October 10th: Lamb Weston LW: This company which...
