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McDonald’s Veteran Alycia Mason Named CEO of GroupM’s Wavemaker U.S.
Variety via Yahoo News· 2 weeks agoAlycia Mason was named CEO of GroupM’s Wavemaker agency, where she will seek to use her experience...
Jennifer Lawrence to star in Real Housewives-inspired murder mystery
The Independent via Yahoo News· 2 weeks agoJennifer Lawrence is set to star in and produce a whodunit titled The Wives, featuring a Real...
Warner Bros. Games Taps 2K’s Melissa Bell as Head of Global Marketing
Variety via Yahoo News· 1 month agoWarner Bros. Games has hired video game company 2K’s chief marketing officer Melissa Bell as its new...
How Web3 Marketing Changes the Game
CoinDesk via Yahoo News· 2 months agoWeb3 promises a new relationship between brands and consumers. Fewer cookies and less tracking. More participation and ownership. This feature is part of...
How NBCUniversal Ad Sales Chief Mark Marshall Keeps His Cool as Tough Upfront Negotiations Loom
Variety via Yahoo News· 2 months agoMark Marshall has been given a lot of time to prepare for NBC Universal’s annual presentation to...
All About Tom Schwartz’s Girlfriend, Sophia Skoro
Cosmopolitan via Yahoo News· 2 months agoAny Bravo fan knows that back in February 2024, something shifted during Tom Schwartz's appearance on Watch What Happens Live when the Vanderpump Rules...
Paramount Ad Chief John Halley Embraces The “Refreshing Practicality” Of Pitching Upfront Buyers As...
Deadline via Yahoo News· 2 months agoParamount Advertising President John Halley was preparing to preside over an upfront pitch to...
Ad group WPP trails rivals with decline in organic revenue
Reuters via Yahoo News· 2 months agoLONDON (Reuters) -Britain's WPP became a clear laggard among global ad companies with a drop in...
Taylor Swift, Kim Kardashian and Ye feud timeline: VMAs to 'The Tortured Poets Department'
USA TODAY via Yahoo News· 3 months agoLook what you made her do — again. On Friday, Taylor Swift reignited her years-long feud with...
Showdown on the Croisette: Michael Kassan to Take on His Ex-Firm MediaLink at Cannes Lions
The Wrap via Yahoo News· 3 months agoThe former CEO now involved in an epic legal battle with MediaLink owner UTA will make a personal...